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Burger King and Robinhood give away Bitcoin (BTC), Dogecoin (DOGE), and Ethereum (ETH)

Tue 02 Nov 2021 ▪ 10h30 ▪ 3 min read — by James Taylor

Burger King and Robinhood Markets are serving up a “side of crypto” as part of a new joint promotion. The giveaway, which will be open until 21st November, gives participants a chance to win one coin from a pool of 20 Bitcoin, 200 Ethereum and 2 million Dogecoin.

The chances of winning are quite high: according to Burger King’s calculations, most participants will win Dogecoin, one in 100,000 may get Bitcoin, and approximately one in 10,000 may win Ethereum.

According to the rules of the promotion, the restaurant chain’s customers above the age of 18 can take part in the giveaway. They must sign up for Burger King’s Royal Perks programme through the company’s app or website.  After that, the programme participants will receive an email with a link and a six-digit prize code, which must be shown to the team member before the final payment.

How to win prizes

Participants will be limited to one prize code per day, but they can receive them every day during the promotion period. Lottery winners will be able to receive their prizes until 17th December. To do this, they need to register on the Robinhood Crypto platform, install the Robinhood app and make a request to receive a prize in one of these cryptocurrencies.

Burger King stated that cryptocurrency prizes cannot be used to pay for orders at American restaurants and that it currently has no plans to accept cryptocurrency as a form of payment.

“As a brand, we are always looking for ways to reward our most loyal guests with exclusive offers that are exciting, unique, and culturally relevant,” Burger King said. “Crypto has been a hot topic of conversation recently, but we know it can be difficult to understand. That’s why we wanted to bring crypto to our guests in a way that was accessible and digestible (literally and figuratively) — through our food,” Blockchain.news reports.

The state of things

Despite crypto’s growing popularity, Robinhood reported a slowdown in trading activity in the third quarter. This led to a significant reduction in the number of new accounts, a slight decline in net cumulative funded accounts, and lower revenue compared to the previous quarter.  

As of this writing, Bitcoin is trading at around $61,412, Ethereum is worth $4,349 per coin, and Dogecoin is approximately $0.27, according to CoinDesk.

Interestingly, this isn’t the first time Burger King has shown interest in Dogecoin. This summer, its restaurants in Brazil offered dog owners special cookies for their pets in exchange for DOGE tokens. Was that just a publicity stunt, or did Dogecoin actually get another diehard fan?

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James Taylor avatar
James Taylor

Trends are temporary. The blockchain isn’t a trend; it’s the future. I want to help as many people as possible understand it in a simple, clear and interesting way.

DISCLAIMER

The views, thoughts, and opinions expressed in this article belong solely to the author, and should not be taken as investment advice. Do your own research before taking any investment decisions.

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