The US National Football League (NFL) has imposed a plethora of restrictions on sports teams. Football clubs are no longer allowed to associate with the crypto world, accept crypto advertisements and projects, or sell non-fungible tokens (NFTs).
The aforementioned restrictions probably won’t last forever, only until the League develops a working policy for sports digital trading cards and art objects.
According to Invezz.com, from now on, “clubs are not allowed to sell or otherwise allow ads for specific cryptos, ICOs, or other types of token sales within club-controlled media. The same goes for any other media category that relates to blockchain technology, digital assets, or blockchain companies, except as outlined in the policy.”
The representative of the National Football League also explained that any discussions concerning crypto sponsorships will only be allowed if the advertising sponsorship rights are limited to promoting the company’s corporate brands.
Given how popular the NFT market has been with athletes, even such famous ones as Lionel Messi and Naomi Osaka, this course of events was only a matter of time.
Crypto partnerships, token sales, and NFT collections are becoming increasingly popular in the sports industry. Some consider this a problem, as the digital asset industry is intrinsically unregulated.
The views, thoughts, and opinions expressed in this article belong solely to the author, and should not be taken as investment advice. Do your own research before taking any investment decisions.
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