WazirX NFT Marketplace, NFT branch of India’s largest Binance-owned cryptocurrency platform, announced that big Indian celebrities are preparing a drop of non-fungible tokens (NFTs) on its platform as a tribute to 75 years of India’s Independence.
Renowned Indian music stars such as Priya Malik, Vinay Kaushal, DJ Shaan, Nehha Rajpal and Abhishek Bhaskar are expected to take part in the initiative. The NFTs will be bound by common themes of challenging the norms, staying fearless and breaking free.
Non-fungible tokens are gaining momentum internationally. Celebrities, athletes, auction houses, museums, media giants like Marvel and DC, even food industry legends like Coca-Cola have joined aspiring artists in this exciting flash mob.
“The passion economy has presented a new way for artists to capitalise on creativity and engage with a wider community. WazirX NFT marketplace has been on a mission to create more opportunities for our South Asian native artists who inspire their community every day through their creations. No matter what the form, art, and tech has been uniting people for centuries,” stated Vishakha Singh, Vice President of WazirX NFT Marketplace. “NFTs is that business solution for the passion economy. For the month of August, we are excited to have onboard some of the most sought-after artists who will be dropping NFTs based on their personal interpretation of unity and freedom.”
The WazirX team believes that since the crypto market became popular in India, NFTs have been going viral amongst millennials and Gen Z, what makes NFT marketplaces a great platform for artists to monetise their artworks.
A total of 2071 NFTs have been minted on the platform so far, with 752 NFTs worth 109,512.56 WRX having been already sold. These figures show that Indian artists have started gaining recognition in the international NFT market as well.
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