Michael Saylor Back in Action: A New Bitcoin Purchase Looms

When six words and a simple Bitcoin chart are enough to trigger excitement, it means Michael Saylor has struck again. The co-founder of Strategy, a leading figure in BTC maximalism, posted a message on X as short as it is eloquent: “orange is my favorite color.” Behind this wink lies a new strategic buying operation, in a context where his company continues to make bitcoin acquisitions. An enigmatic statement, but unequivocal for insiders.

Saylor Signs for a New Bitcoin Offensive

While Strategy faces an attack from investors over its lack of transparency regarding its bitcoin reserves, Michael Saylor revived speculation on June 1 by posting on X (formerly Twitter) a bitcoin chart accompanied by this suggestive phrase: “orange is my favorite color.”

Orange is my Preferred Color pic.twitter.com/rc9JIcJOAT

— Michael Saylor (@saylor) June 1, 2025

Such a message is perceived as a prelude to new massive purchases, following the company’s recent acquisitions.

This publication is interpreted by observers as a clear signal of an imminent new BTC purchase by the company. It would then be the ninth consecutive week of acquisitions, consistent with the aggressive accumulation strategy pursued for months.

According to data from the SaylorTracker tracking site, the last purchase declared by Strategy dates to May 26, 2025, for 4,020 BTC, equivalent to approximately $427 million at the time of the transaction. This series of operations is part of a long-term plan initiated since September 2020. Here are the key factual data to retain:

• Total number of BTC held by Strategy to date: 580,250 BTC;
• Estimated current valuation of this portfolio: over 20 billion dollars in unrealized gains;
• Strategy is today the largest institutional bitcoin holder in the world, ahead of the U.S. and Chinese governments;
• Role in the markets: for many investors, Strategy’s stock has become an indirect exposure to bitcoin, as the two assets are now linked;
• Market context: this strategy is seen as a bullish signal by some analysts who mention the possibility of a supply shock if other institutions follow.

This continued accumulation policy confirms Michael Saylor’s desire to position Strategy as a bitcoin-centered company, beyond its historic software activity.

However, this stance of assumed maximalism raises questions about the exact nature of the company’s reserves.

Opacity and Tensions: The Flip Side of the Coin

Behind this assumed accumulation strategy, a controversy is growing. Several voices in the crypto community have begun to question the transparency of Strategy’s holdings.

T. Duffles, an internet user, directly challenged Saylor by commenting on his post: “The absence of proof of reserves is your version of ‘trust me, dude.’ When will the mempool publication come? Or are you too afraid to reveal that you don’t hold real bitcoins, only Bitcoin paper?”

This criticism echoes a debate about the lack of regular audits or on-chain verifications formally proving that the company indeed holds all the BTC it claims.

Michael Saylor was quick to justify this stance. He explains that proof of reserve audits can expose an institution’s wallets to security risks and external threats.

He points out that the radical transparency of public blockchains, often praised in the crypto world, also poses a barrier for listed companies subject to confidentiality and crypto protection requirements. A vision that contrasts with the standards of an industry that advocates decentralization as an ethical foundation.

This divergence raises a central question: how far can a company’s Bitcoin strategy be pushed without sacrificing the transparency principles underpinning the legitimacy of Web3? While it cannot be stated today that Strategy is concealing information, the lack of formal proof could eventually erode the trust of some investors, both institutional and individual. Especially since the company’s movements directly influence the BTC market, placing systemic weight on an already very volatile asset.