In 2024, the crypto market reaches a key milestone in its development with an unprecedented rise in invested institutional capital. This phenomenon reflects a profound transformation of financial dynamics, driven by a growing adoption of cryptocurrencies in traditional investment portfolios. At the center of this transformation, Binance stands out by consolidating its position as the global market leader among exchange platforms. The staggering growth of average bitcoin deposits on this platform surpasses that of its main competitors, confirming its crucial role.