Tokenization : Coinbase goes on the Offensive Against Robinhood and Kraken

Interest in financial assets on blockchain continues to grow in the United States. In this context, Coinbase announced the upcoming arrival of tokenized American stocks backed by real securities. This initiative comes as several platforms seek to position themselves in this emerging market. Stock tokenization is indeed attracting more and more players who want to bring traditional financial markets closer to the blockchain ecosystem.

Coinbase Launches stocks backed By Real Securities

On Tuesday, Coinbase unveiled its project to offer its users tokenized versions of American stocks. According to the company, each digital asset will be backed by a real stock at a 1:1 ratio. This approach aims to enhance transparency and establish a direct link between the digital asset and the underlying security.

With this announcement, Coinbase intends to enable investors to buy, trade, hold, and resell these assets directly on the blockchain. Holders will also be able to automatically receive the dividends associated with the relevant stocks.

This new step illustrates the growing momentum of tokenization in the financial sector. By transforming traditional stocks into digital assets, platforms seek to simplify market access while maintaining backing by real securities.

Tokenization Attracts More and More Competitors

Coinbase’s announcement comes as discussions continue in the United States regarding regulatory frameworks for trading tokenized stocks. Several industry players are closely following these developments to adapt their future offers.

Moreover, Coinbase joins an increasingly active competition where crypto platforms explore various ways to integrate tokenization into existing financial products.

Robinhood has already launched an initiative based on Arbitrum to offer hundreds of tokenized American stocks as well as ETFs in digital form. Kraken is also among the companies aiming to provide their users access to stocks available directly on blockchain infrastructure.

This dynamic shows that tokenization is gradually becoming a strategic focus for exchanges. Binance and OKX, as well as some decentralized exchanges like Hyperliquid and Lighter, are also exploring similar solutions.

A market Driven By Continuous Trading

In some cases, products related to companies such as Tesla, Apple, or Nvidia are already accessible to non-American investors. However, these offerings do not always guarantee the holding of real stocks intended to back the corresponding digital versions.

One of the main arguments in favor of tokenization remains the possibility to trade assets continuously, including outside traditional financial market hours. This flexibility attracts the attention of many players seeking to modernize access to investments.

Tokenization also continues to gain ground with the arrival of new specialized platforms. Earlier this month, Backpack launched Backpack Securities, an infrastructure designed to bring together traditional stock trading and tokenized stock trading within a single environment.

With this new announcement, Coinbase strengthens its presence in a rapidly evolving segment. The evolution of the American regulatory framework, the arrival of new competitors, and the growing interest in asset tokenization are now expected to influence the future development of this market. Coinbase is thus among the players seeking to define the next steps in this transformation of financial markets.