Circle brings USDC to the front of Chelsea jerseys starting from the 2026/27 season. The main partnership, announced on August 28, outfits the men’s, women’s, and academy teams, with an official debut on Sunday against Brighton at Stamford Bridge. No stablecoin issuer had occupied this spot before in the history of the English championship.
The World Cup final delivered its verdict on the field. On prediction markets, it marked the end of a speculative frenzy worth several billion dollars. After Spain's victory over Argentina (1-0), the combined open interest of Kalshi and Polymarket fell by nearly 20% from its peak of about 2 billion dollars reached in early July. This sharp decline reveals the dependence of prediction platforms on major media events and reignites the debate about their ability to maintain user engagement outside global events.
A few hours before the World Cup final played this Sunday at MetLife Stadium, another match is taking place far from the field. Prediction platforms have already recorded $5.57 billion in cumulative trading volumes, an unprecedented level that far exceeds the world of traditional sports betting. This rush to predictive markets illustrates the rise of a new ecosystem where decentralized finance, regulated event contracts, and football passion converge. Such a shift could redefine how the public anticipates major sporting events.
France's 2-0 defeat against Spain on July 14, 2026, relieved the accounts of American bookmakers by resolving their last major liability. Meanwhile, prediction platforms recorded a record volume, without needing the correct forecast to win. Has the World Cup definitively validated the future of predictive markets against traditional betting?
2026 World Cup: Kraken offers up to 1 Bitcoin
Beyond the field, the 2026 World Cup is shining. Is FIFA making a deal with the devil or signing the birth certificate of crypto in sports with Kraken as a sponsor, fan tokens on fire, and anti-scalping NFTs?
The 2026 World Cup is breaking records for decentralized betting thanks to Chainlink… yet the LINK remains stuck at 7.94 dollars. Between massive adoption and a depressed price, let's analyze this paradox dividing crypto investors. The explanation will surprise you.
While the greatest teams on the planet prepare to step onto the North American fields, another indicator is already drawing attention: that of prediction markets. Before the kickoff of the first match of the 2026 World Cup, bets on dedicated platforms have surpassed two billion dollars, a threshold that testifies to the rise of this new form of collective anticipation. Between trader enthusiasm, tight competition among favorites, and a new competition format, this World Cup is already a large-scale laboratory for the prediction market industry.
Tether, the stablecoin giant, made a staggering $1 billion offer to acquire Juventus. But Exor, the historic shareholder, said no without hesitation. Why this rejection? What consequences for football and crypto? A battle where money isn't everything.
Juventus, a legend of Italian football, could soon change hands for 1.1 billion euros. Behind this crazy offer? Tether, the cryptocurrency giant. A revolution is brewing between sports passion and crypto ambition. Who will emerge victorious from this historic duel between tradition and innovation?
Barcelona faces criticism after partnering with little-known crypto firm ZKP, raising concerns that fans could be exposed to high-risk digital tokens.
Tether, the ace of stablecoins, dribbles right up to Juventus' board. Governance, millions, and crypto at every level: soon a blockchain-sponsored VAR?
While Barcelona digests its defeat, Inter is scoring double: victory on the field, explosion in the crypto market. Sommer stops the goals, the tokens soar. Who can do better?
As crypto platforms aim to reach wider audiences, marketing strategies are increasingly turning to sports and pop culture icons. A recent example is the new campaign launched by Bitget in partnership with LALIGA, featuring FC Barcelona’s winger Raphinha. The initiative reflects a growing trend: using mainstream ambassadors to bridge the…
Kylian Mbappé victim of a crypto scam! Millions lost, deceived investors. Discover the details of this fraud.
Real Bedford FC, an English football club playing in the lower divisions, has taken a decisive step towards achieving its sporting ambitions. The club has recently invested several million dollars in bitcoin. A financial strategy aimed at ensuring the stability and long-term sustainability of the club.
Watford FC, an English football club known for its innovative spirit, is on the verge of launching a revolutionary initiative. Always seeking to strengthen ties with its supporters, the club is introducing a new form of engagement through a groundbreaking offering of digital shares. This initiative marks a significant step in the evolution of the relationship between the club and its fans, opening up new possibilities for the future.
The UEFA, the governing body of European football, has taken a significant step towards cryptocurrency. The organization is looking to attract sponsors from the Exchange industry for the 2024-2027 period of the prestigious Champions League. This serves as a strong signal for a promising union between crypto and sports.
Paris Saint-Germain makes a noteworthy entry into the blockchain space by becoming the first football club to validate a network
Accused of promoting risky investments with Binance, Ronaldo finds himself the subject of a class action lawsuit. Details here!