According To A Survey, 64% Of French People Are Willing To Pay In Crypto
France is facing a crisis of confidence. François Bayrou, at the helm on the budget side, struggles to find room for maneuver. Debts are piling up, growth is waning, and inflation is putting people to sleep more than it is stimulating them. Meanwhile, the French, increasingly doubtful of traditional finance, are turning to other horizons. Crypto, long considered the realm of adventurers, is gradually establishing itself as a credible alternative. And Kraken’s latest study confirms this brilliantly.
In Brief
- 63.98% of interested French people plan to buy crypto in the very near future.
- 35.1% would invest €1,000 in crypto, ahead of stocks, real estate, or traditional savings.
- Grand Est and Occitanie are becoming the new fertile grounds for crypto adoption in France.
- WhatsApp and Telegram outrank banks as trusted sources of information about cryptos.
Occitanie, Grand Est: when France discovers a crypto heart
While Paris is digesting its deficits and debts, the provinces are looking ahead. A study conducted in June 2025 with 2,600 people reveals a striking fact: 63.98% of French people interested in crypto plan to buy soon. In this trend, Occitanie and Grand Est stand out as the most enthusiastic, even surpassing Île-de-France.
Even more surprisingly, 63.29% say they are ready to pay in crypto, a subtle but powerful cultural shift. Alix Bouxaguet from Kraken asserts:
We are no longer facing a population solely speculative or short-term. These French people now see cryptocurrencies as a natural part of their financial daily life. Our responsibility, as ecosystem players, is to support this dynamic with more education, accessibility, and clear regulation.
Behind this awareness lies a reality: 31.1% already hold crypto-assets, and 32% have recently made transactions. Cryptos are no longer a trend but a conscious choice. This is even felt in private conversations: 23.2% consider their friends the most reliable sources of information. On WhatsApp, Telegram, and at the café, crypto is now part of the discussion.
A €1,000 bill? The French response speaks volumes
Imagine a French person suddenly finds €1,000 in their account, dropped from the sky. What do they do? According to the study, 35.1% would invest it in cryptos, compared to 27.6% in traditional assets. A revealing reflex of a shift in mindset towards crypto-assets.
Here are the figures tipping the balance:
- 63.98% of French non-holders of crypto plan to buy soon;
- 34% want to include crypto in their savings or retirement plan;
- 75.7% identify with the idea that crypto resembles them;
- 18% use messaging apps as their preferred source of crypto information;
- 62.7% would choose to invest all or part of an unexpected sum.
A diffuse but robust adoption, driven by desires for freedom, yield, and sometimes… distrust of traditional solutions. Bouxaguet reminds us: “The crucial role of personal relationships in building trust around cryptos is indisputable. That is precisely why we organized the ‘Kraken Tour’ in 21 French cities.”
This crypto-friendly France is only waiting for infrastructures worthy of the name. The ball is in the court of regulators, platforms, and especially banks, often reluctant to popularize these new products.
Recently, another proposal has emerged: the Livret d’Épargne Populaire. The Banque de France sees in it a solution to the fall of the Livret A rate to 1.7% as of August 2025. This book, still underused, offers a 2.7% yield for modest households. Will it be enough to slow the rush towards crypto-assets? Nothing is less certain. The French seem to have already taken a step toward elsewhere.
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La révolution blockchain et crypto est en marche ! Et le jour où les impacts se feront ressentir sur l’économie la plus vulnérable de ce Monde, contre toute espérance, je dirai que j’y étais pour quelque chose
The views, thoughts, and opinions expressed in this article belong solely to the author, and should not be taken as investment advice. Do your own research before taking any investment decisions.