Bybit Card Lands in Europe With 20% Cashback

The crypto exchange Bybit officially launches its payment card in the European Economic Area with an exceptional welcome offer of 20% cashback. An aggressive strategy to conquer the European crypto payments market.

Bybit bets big on Europe with its crypto card

Bybit EU, European subsidiary of the world’s second largest crypto exchange by volume, officially launches on September 3, 2025, the Bybit Card launch in the European Economic Area (EEA). This crypto payment card comes with an enticing promise: 20% cashback on all eligible purchases for new users who register in September 2025.

According to Mazurka Zeng, CEO of Bybit EU, this initiative marks “a historic moment” for cryptocurrency adoption in Europe. “With the Bybit Card, we give European users a safe and rewarding way to integrate crypto into their daily lives”, she states in the official release.

A particularly generous launch offer

The welcome offer is structured around several substantial benefits. New users enjoy a 20% cashback on all crypto-funded transactions after an initial deposit of 100 dollars, valid during the first month of use. This generosity is accompanied by a 5 euro bonus awarded from the first transaction made in September 2025.

The referral system with rewards encourages viral adoption, while the virtual card becomes available in a few clicks with several customizable designs to choose from. This aggressive pricing strategy is part of the battle to conquer the European market, recently clarified by the MiCAR regulation.

A crypto card designed for everyday use

The Bybit Card positions itself as an all-in-one payment solution allowing direct spending of cryptocurrencies. Users will be able notably to use their Bitcoin (BTC), USDC, and other stablecoins for daily purchases, without manual prior conversion.

Integration with Apple Pay and Google Pay facilitates contactless payments, while the physical Mastercard card allows withdrawals from ATMs worldwide. This multichannel approach aims to eliminate the frictions traditionally associated with crypto spending.

On the benefits side, Bybit bets on a no annual fees model complemented by attractive rewards. Users notably enjoy a full refund of their Netflix, Spotify, and certain artificial intelligence tool subscriptions. The program also extends to seasonal rewards covering travel, transport, fashion, dining, and wellness sectors, creating an extended loyalty ecosystem.

MiCAR: a decisive regulatory asset

Crucial point: Bybit EU GmbH operates under a CASP (Crypto-Asset Service Provider) license as part of the Markets in Crypto-Assets (MiCAR) regulation. This regulatory compliance legally allows it to offer custody and administration of crypto-assets, exchange of crypto-assets for traditional funds, exchange between crypto-assets, placement of crypto-assets, and crypto-asset transfer services.

This authorization covers the entire EEA. A major competitive advantage compared to unregulated players struggling to establish themselves sustainably in Europe.

A particularly generous rewards ecosystem

With more than 2 million cards already issued worldwide, Bybit relies on proven experience to offer a particularly comprehensive rewards program. Beyond the exceptional 20% cashback, the card offers concrete benefits that naturally fit into users’ daily lives.

The full refund of Netflix and Spotify subscriptions represents a monthly saving of 25 to 30 euros for an average user. The inclusion of artificial intelligence tools in this category reflects a modern vision of digital needs, particularly relevant for the crypto community, often early adopters of these technologies.

The timing of the launch coincides with a growing institutional adoption of cryptocurrencies and a finally stabilized European regulatory framework.

Concrete benefits that transform the user experience

The arrival of the Bybit Card revolutionizes daily use of cryptocurrencies in Europe. Imagine paying your morning coffee with Bitcoin as simply as with a classic bank card: the card automatically handles conversion, without friction or waiting time. No more tedious steps to convert cryptos to euros before each purchase. A freelancer paid in USDC can now directly pay their electricity bills or groceries, turning their digital assets into universal means of payment.

For a user holding 1,000 euros in USDC, the launch offer generates up to 200 euros cashback on the first purchases of the month. Concretely, a 500 euro shopping weekend turns into 100 euros in rewards, equivalent to a 20% refund on all expenses. By comparison, the best premium bank cards usually cap their cashback at 1-2%, making the Bybit offer particularly attractive even beyond the promotional period.

The regulatory security brought by the MiCAR license fundamentally changes the game. Unlike crypto solutions operating in legal grey areas, users’ funds benefit from the same protections as a traditional European bank account. In case of Bybit EU bankruptcy, clients’ cryptocurrencies remain legally separated and protected, a level of security comparable to guarantees offered by the classic banking system.

Interoperability with the existing payment ecosystem removes the last barriers to adoption. Native integration with Apple Pay and Google Pay allows paying cryptocurrencies with a simple smartphone gesture in any store accepting contactless payment. A Parisian user can thus pay for their metro, lunch, and online purchases with the same fluidity, whether via their Bitcoin wallet or their traditional current account. Withdrawals at Mastercard ATMs in 200 countries complete this universality, offering liquid access to cryptocurrencies wherever one is in the world.