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Polygon (MATIC) and Casio launch G-SHOCK NFT watches

Wed 06 Sep 2023 ▪ 3 min of reading ▪ by Eddy S.
Getting informed Non-Fungible Token (NFT)

collaborations, but not with just anyone. Another big name joins the list, no less than Casio, to launch a collection of G-SHOCK NFT watches.

polygon ; casio ; nft ; crypto

In brief:

  • Casio to launch G-SHOCK NFT collection on Polygon
  • This is not the network’s first collaboration with major brands
  • The news does not affect the price of the MATIC crypto, which is still in the red

Casio’s NFT collection lands on Polygon

When the crypto ecosystem attracts more and more people, the result is increasingly breathtaking collaborations. Despite the turbulence and decline of the NFT market, Casio decided to take the plunge anyway, and to do so, chose one of the best blockchains on the markets.

According to an official press release, the company has found an unstoppable trick to expand its user base: emerging technologies. According to the statement, the G-SHOCK brand, which made its debut in 1983, will soon enter the digital universe through a unique NFT collection.

And what better way to achieve this than with Polygon (MATIC)? Takahashi Oh, Casio’s Senior General Manager for Watches, says that choosing Polygon was the most logical and natural solution. Why was this?

Because the main characteristics of the G-SHOCK virtual watch are innovation, inclusion and accessibility. As a result, the choice of crypto blockchain was an obvious one, as it has several advantages. Notably, transaction speed and, above all, transparency.

A godsend, even if the price of the MATIC crypto stagnates

Polygon, in partnership with Casio, plans to launch an NFT collection of shock-resistant watches. In the process, it will recreate the link between the G-SHOCK brand and its users around the world. To this end, the company will distribute 15,000 limited-edition NFT G-SHOCK Creator Pass watches from September 23, 2023. However, tokens will be issued exclusively on the Polygon network.

This is not the latter’s first collaboration with big names, as it has numerous brands to its credit. These include Disney, Adobe, meta, Adidas and Nike. However, this doesn’t seem to be affecting the crypto’s price. In fact, the price of MATIC continues its downward trend, with the entire market falling. Currently, the asset needs to break through resistance at $0.5855 if it is to have any hope of a rise.

Although the partnership between Casio and Polygon (MATIC) is strategic, the company claims that the NFT G-SHOCK collection is just the beginning. The virtual world offers so many experiences, so why miss out?

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Eddy S. avatar
Eddy S.

The world is evolving and adaptation is the best weapon to survive in this undulating universe. Originally a crypto community manager, I am interested in anything that is directly or indirectly related to blockchain and its derivatives. To share my experience and promote a field that I am passionate about, nothing is better than writing informative and relaxed articles.


The views, thoughts, and opinions expressed in this article belong solely to the author, and should not be taken as investment advice. Do your own research before taking any investment decisions.