AI: French publishers eager for recognition and strategic agreements

Artificial intelligence (AI) is shaking up the global media universe, but for French publishers, it’s time to make their voices heard. Faced with robots deployed by giants like OpenAI and Google, these players are not standing idly by. Let’s embark on an overview of their fierce fight!

French publishers in resistance mode against AI?

Le Figaro – à lire : Intelligence artificielle : les éditeurs français s’organisent pour faire reconnaître leurs droits https://t.co/s9G8qj8bdj

— Emmanuel Parody 🇪🇺 🇺🇦 (@eparody) January 11, 2024

Apple invests 50 million dollars in a generative AI project using American press content, showing that data has a price. In France, publishers, sensing that they deserve a prime spot in the world of AI, are stepping up the pace, reports Le Figaro. Emmanuel Parody from Geste insists on their key role in generative AI, underlining:

“We are the raw material suppliers of this new generative artificial intelligence (AI) industry, and it’s high time that we are recognized as such.”

The Group of Online Service Publishers (Geste) is developing legal standards to protect their contents while exploring licensing agreements with OpenAI. This first part highlights their quest for recognition and their collective efforts to assert themselves in the realm of AI.

As global companies like OpenAI expand their footprint in the generative AI sector, the New York Times takes a firm stance by suing a company in the sector after unsuccessful negotiations. These events mark a significant turning point, forcing publishers to carefully assess their rights and to seek strategic partnerships that recognize the fundamental value of their contents in the AI ecosystem. As the industry continues to evolve, French publishers are positioning themselves to play a key role, thus helping to shape the AI landscape while securing their rights and interests.

Diverging opinions in the face of Artificial Intelligence

The adoption of generative AI varies among French publishers. Some are blocking access to OpenAI and Google’s robots, while others are adopting Text and Data Mining (TDM) protocols to collaborate intelligently. The second part explores the resistance of some publishers to AI robots in order to preserve their content, as well as those embracing new approaches for positive collaboration.

French publishers are drawing digital boundaries to protect their content, while exploring promising paths to coexist with generative AI. In this changing landscape, they stand for the ethics and value of original information, thereby shaping the future and consolidating France as an influential force in the rules of the game between publishers and generative AI. The battle continues, but the hope for recognition and strategic partnerships is stronger than ever.